Oou Cha (WIP)
Currently in progress as of March 2026. In the process of finalizing menu design and other product design. Slated to finish around May 2026
About Oou Cha
A new boba and cafe storefront in PINELLAS PARK, FL.
My Role
- Website Set-up
- Setting up Website (linking it up with physical storefront)
- Design/Branding
- Logo
- Color Palette
- Website Design
- Menu
- Product packaging design
- Social Media Images
Concept
Mid-century modern with a focus on maroon colors.


Logo Iteration
Sketch
image of pencil-and-paper sketches for a logo ideas process. showing ideas from logo with girls, latte art, then settling on a dog laying down (specifically a great pyrenees goldendoodle)
Digitize
image(s) of digitized versions of what was sketched out. Showing images of various poses and styles of the dog until we settled on the specific laying down version
Text Logo
image(s) of font choices with logo ideas
Final Logo
image(s) of the final logo in full color and other "variations"
Website
website breakdown
Menu
Sketches
images of sketch ideas, leaning towards higher end drinks like cocktails and trendy boba stores
Digitize
images of wireframes with more concrete layout and sizing. little to no stylizing yet
Final
full menu that would be seen in the store on the TVs
Product Packages
images of designs for various wrappers, bags, and cups
Final/Opening
images of the opening and the final interior design.
Conclusion
Final product thoughts and conclusions for setup